Today’s economic environment demands excellence from everyone in your business. The key to scaling up your company from the status quo to a higher standard of excellence is your company culture. When you build a culture of excellence, you create better employee engagement, better customer experience and build a powerful brand.

My guest on this episode of the Business Edge is Tal Shnall a Customer Experience (CX) expert in the hospitality industry. As a hotel brand and customer service manager, Tal served as a catalyst, trainer and coach to develop a culture of excellence for hotel brands such as Marriott, Hilton, Starwood and Intercontinental Hotel Group.

Listen to This Podcast and Learn:
* Why Tal says culture is not a cliché but rather values in action
* How a culture of excellence will transform you from being a commodity to a valued brand
* Five simple strategies to build a culture of excellence in your business…it’s not rocket science
*How to develop leaders of excellence who become role models, mentors and coaches to their employees
*Ways to create great experiences that customers remember and share with others – it starts with your people

The key take away: Don’t look for microwave solutions
A culture of excellence requires an investment of time, training and mentoring of your leaders AND your employees. The results will be first a recognition of your brand as one of service excellence; second better engagement of your talented people; and third higher retention of your customers. This is one area not to skimp on.